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If you think you don’t quite know what website localization is, you’re wrong. You do know the difference between a localized website and one that isn’t localized – you just don’t know that you know it.

You’re taking your e-commerce abroad? Congratulations! You and your team have worked hard to get here, and you deserve continued success. This is why we’re giving you six tips that will help you build an appealing foreign e-commerce website. They are all about elements of your foreign prospects’ culture and location that you must take into account. Some of these cultural specificities may sound irrelevant, but don’t be tempted to overlook them — when selling in a different country, respecting local culture is crucial.

What is e-learning localization? To put it succinctly, localizing content means adapting it for an audience that is located elsewhere. It follows then that e-learning localization means taking pre-existing e-learning material, and tweaking it so that it feels made on purpose for a foreign audience.

Have you ever been frustrated to realize a translator had messed up the design of the document he translated? You’ve probably faced this problem If you have been doing business abroad, this has probably happened to you already. Maybe you were selling a new line of products to your customers abroad. Maybe you were going to do a visual presentation before your foreign partners. Whatever your material was — a catalogue, a presentation, or something else — it included text, which you needed translated. But when you received the visual file with the finished translation, you realized you would have to send it back to the designer. And the designer would have to do his job all over again. Because the translator had used different software to work on your file, and compatibility issues had messed up the original design.

Let’s say you are developing — or have already developed — training content and e-learning material for your employees, partners or clients. The issue is, you don’t operate in just one country but in several — so now you are probably asking yourself one or more of the following questions.

What’s the difference between dubbing and subtitling? Both dubbing and subtitling are methods for translating the audio in a video. There are many differences between the two, but the main one is this: subtitles are a written onscreen translation and adaptation of the words spoken in the video, while dubbing is a spoken translation that replaces the original audio.

Whether at home or abroad, social media marketing is something you must take advantage of. But while it’s comparatively easy to do so in your own country, promoting your product across national borders presents new challenges.  So, if you are going international, here are Five tips to help you create a solid social media strategy for your foreign markets.

When running an international business, it’s important to create a real connection with your prospects — just like it happens with any domestic business.  Excite their interest, present your product well, establish your reputation as a trustworthy seller, then fulfill their expectations of your product and service — and you’re sure to earn faithful foreign customers. However, unlike it happens in domestic marketing, language issues will probably be standing in the way of your international marketing. And not only language, but also some more subtle aspects of communication.  So, here are a few tips to help you get your global campaigns right.

If you are planning on making your company an international business, here are a few key elements to think about: 1. What kind of content do you need translated? There’s a broad range of corporate materials that you may want your foreign prospects and partners to be able to access, such as: website pages apps instruction videos  labels and packages marketing videos, banners, and ads administrative documents legal documents Translating each kind of material requires a different expertise. For instance: Knowledge of law terms in the origin and target languages is a must for translating legal documents. Subtitling skills save a lot of time when translating a video. Transcreation skills are indispensable for marketing translation. Knowing exactly what kind of translation expertise you need is essential for you to find the right provider of translation services.